Whether you sell something online or not, it doesn't matter. You need to attract traffic to your website. Your website is your marketing manager. Unless your customers are convinced that…
Years ago, Ponds Talcum Powder was selling in huge quantities in Namakkal/Salem area in Tamilnadu. It was unusual. So, they set out to find the reason for this. You will…
Known Universe. In Marketing/Sales, it simply refers to a database of companies. When you start building your list, you normally start off with this database. Let's call them suspects. Next,…
Why can't elephants use computers? I will come to that in a bit. But before that, I must tell you about my recent experience while buying a high value product.…
Photo by Chris Curry on Unsplash "The happiest people don't have the best of everything, they just make the best of everything." - Anonymous."Don’t grieve. Anything you lose comes round in another form."…
Saravanan. That's the name of the boy who worked as "Office Assistant" [called as "Office boy" in India] at our office. He was a true professional. He understood his job…
Can you believe this? I just received an email from someone. [Fortunately, it was identified as SPAM and was in the spam folder.] It read something like this: " Hi…