Introduction Running a small business is a challenging task, but with the right strategies, even the smallest companies can achieve great success. In today’s competitive market, small businesses must leverage their unique strengths and implement smart tactics to thrive and outperform larger corporations. This blog post will explore proven strategies to help your small business … Read more
Introduction In the dynamic landscape of customer service, hiring the right talent is crucial for the success of any business. A well-executed customer service interview can make all the difference, helping you identify individuals who not only possess the necessary skills but also embody the values that align with your company culture. To ensure you’re … Read more
Introduction In the fast-paced world of business, providing top-notch customer service is non-negotiable. The success of your enterprise often hinges on how well you can meet and exceed customer expectations. This is where Zendesk steps in, revolutionizing the way businesses handle customer support. In this comprehensive overview, we’ll explore the myriad ways Zendesk can elevate … Read more
If you own a SaaS (Software as a Service) business, it’s crucial to have a customer retention strategy in place. Here’s why: In conclusion, having a customer retention strategy is essential for any SaaS business. It leads to increased customer lifetime value, reduced churn rate, improved customer satisfaction, competitive advantage, cost-effectiveness, and valuable analytics and … Read more
Chatbots are computer programs that simulate conversation with human users, and they’re becoming increasingly popular for businesses that want to generate leads and increase sales. Use Cases: You can: Examples: Here are some examples of businesses that have successfully used chatbots for lead generation and sales: Image by storyset on Freepik Best Practices: When implementing … Read more
My recent interactions with three companies were nothing but Mini Masterclasses for free. Let me explain. The first one was a nut company. A company that sells nuts & dry fruits for a premium. The premium is to make you think that their products are of high quality. Like everyone else, I too equate high … Read more
I’m a real human! It has now become very essential to state that. With the advent of chatbots, you don’t know if you are chatting with a human or a bot. Whether it is sales or customer service or marketing, chatbots provide the first level of service to customers. In case it does not satisfy … Read more
My competitor sold more than I did. Do you know why? In the initial days of my sales career, I sold antivirus software. For a year, we had product specialization at our company. I specialized on AV. [That was not my choice but my manager’s.] The whole market was mine to take. No account restrictions. … Read more
How to build #trust, when meeting a new client? Be genuine. Do not rush things. Don’t give a sales talk. Get to know them better. Add value. These are some of the things that can help us build trust. But it’s not done in a single call. The work ethic we display, the respect we … Read more
Those were the happy days of my career. I was just then starting off in Sales and beginning to learn the ropes. One thing I was very clear right from beginning was that I would deliver on the promises I made and see to it that the customer benefits from the association. And “business is … Read more