35 Effective Strategies for Acquiring 100 Customers Within 60 Days
Winning 100 customers in just 60 days may sound like a lofty goal, but with the right strategies, it’s entirely achievable.
Cold Calling in Sales
Mastering the Art of Cold Calling: Strategies for Success
“Mastering the Art of Cold Calling: Strategies for Success” is an effort to help Sales Professionals appreciate the benefits of Cold Calling and master the art of cold calling. Introduction: Cold calling, though often met with apprehension, remains an effective tool for generating leads and driving sales. In this blog post, we will explore valuable … Read more
Unlocking Success: A Guide to Effective Cold Calling Techniques
“Good Morning, Sir! My name is Kannan & I am calling from XYZ company. And this is regarding the Business Intelligence Solutions we offer. Is this a good time to talk?” That was my cold-calling script many years ago. Nothing wrong with it. But times have changed. Instead of talking about your Product/Service, you need … Read more
The Dos and Don’ts of Cold Calling for Sales Success!
Cold calling can be a daunting task, but it’s an effective way to generate new leads and close sales. Here are some dos and don’ts to make your cold calling efforts successful: Dos: Don’ts: In conclusion, cold calling can be an effective way to generate leads and close sales if done correctly. By following these … Read more
Build Trust, first & foremost!
Selling on LinkedIn is no different from selling offline. We still have to build trust. Finding out who is the decision maker or who heads IT department [or EDP as it was called during the dinosaur era] from the receptionists is obsolete. You do the searches on LinkedIn. But that’s where the difference ends. Rest … Read more
Some thoughts on Sales!
Some thoughts, on Sales, Customer relationships, and Business in general: 1. One size doesn’t fit all. 2. Everyone needs to “eat” [read it as “buy”]. 3. They may need supplies today or someday soon. 4. Our job is to explore what the customer likes. 5. Presence of competition in the market proves that no single … Read more
Cold emails – words & phrases…
In my first job, I sold software. There was no marketing team. So, we had to generate our own leads. We had a database of companies and decision-makers in MS Access. We used the mail merge feature in MS Word and printed letters to be sent to all of them. No personalization. Except for the … Read more
Cold Calling! What to say?
Cold calling is not easy. You have brainstormed with your colleagues. Identified your ICP – Ideal Customer Profile. You have created a target segment based on that. Searched the web, scraped data, qualified based on your criteria and you have zeroed in on a list of names. The next step is to start cold calling. … Read more
How not to write emails!
Can you believe this? I just received an email from someone. [Fortunately, it was identified as SPAM and was in the spam folder.] It read something like this: “ Hi Scraped Apac, Wanted to check in again and see if you had any further interest in exploring your current online presence. Happy to pull together … Read more
What is cold calling in Sales?
How many times have we seen ‘just out of college’ kids carrying some books, stopping you on the pathway or door-knocking and saying: “This is not for Sale. This is part of our project. Take a look at this Encyclopaedia. If you buy this, then this book is free. And, normally this is priced at … Read more