My son is 13 years old and is studying in VII Standard. He gave a talk on AI as part of his Science Talk recently. You can find it below:
I send invites to prospects on LinkedIn to connect. Most of the time, I write a note. But I never try to sell. Do you know how will it be at the receiving end?
- Let’s say I received an invite from a person I don’t know. Just because I don’t know him/her, it doesn’t mean I won’t accept the invite.
- I do business with complete strangers but I make them my friends first.
- Whether I buy product/service or sell product/service, I need to build rapport first.
- I need to trust or become trustworthy as the case maybe.
- If you are not interested in investing your time and effort in building up this relationship, this will get nowhere.
- Do not forget to personalize the invite. Address the person by name. Understand what they are doing and talk about it. If they were in news recently, connect with it.
- GOLDEN RULE: Never sell anything without building rapport & trust or without getting to know the person offline.
Take a look at one of the invites I received recently. It teaches you what you shouldn’t do.
#b2b #b2c #sales #marketing #prospecting
Two university dropouts had a dream. They dreamed of making computers that the average person could use. One of them had a family garage. Both of them started working in that garage. One of them sold his Volkswagen and the other sold his expensive Hewlett Packard Scientific calculator and raised US $ 1300.
They started their company with $ 1300. They took that money and convinced the local electronic suppliers to grant them a line of credit and started the production of their computer.
I am sure you would have guessed what happens next. They went ahead and revolutionized the hardware and software industries. They released their first computer for $ 666 and earned $ 774,000. Do the math. They sold 1162 units of their computer.
But their initial capital was only $ 1300 which is equivalent to the selling price of just two units of their computer.
2 years later, they released their next version and earned a whopping $ 140,000,000 in the next 3 years. Subsequent year they went public and on the first day of trading they reached a market cap of US $ 1.2 billion. #Unicorn
The following year, one co-founder left the company. The company went ahead and launched the next version of their computer 3 years later. The following year the other co-founder also left the company. 13 years later, he was brought back to revitalize the floundering company. Then there was no looking back for this company.
When this company became an unicorn, I was in my fourth grade at school and had never seen a computer. And the only #apple I knew then, was the delicious fruit red in colour.
When you believe in your dream and have the resolve to make it happen, (sh)it happens. When you simply don’t agree to live the life handed over to you, you go on to make the life of your dreams.
Make (sh)it happen. Now!!
The universe is with you in your dreams. And you have to work hard only till the first success. I am not saying you can get complacent after that. But I am saying that that first success will take you further and propel you into greater success because:
Nothing Succeeds like Success!
#b2b #b2c #sales #business #entrepreneurship
If someone had advised me to make as many mistakes as possible, at the start of my career, so that I learn from them, I would have discarded that advice then.
But now, I think that’s the advice I will give to someone who is in the early stage of his/her career or business.
Unless you make mistakes you aren’t going to learn. The best way to learn something is by doing it.
So, let’s do it!
TED talks are a major source of inspiration. Think of your subject matter and there will be many TED talks on it. These talks are approximately 18 minutes long and are easy to grasp & have some actionable tips or lessons in them.
If you are drawn to some of these talks, then of-course, you can drill deep into the subject matter or the speaker and learn more to your heart’s content.
You can choose from a variety of topics:
- Social Change
- The Environment
- The Future
- Child Development
- Personal Growth
Here’s the link: https://www.ted.com/
I understand the difficulties involved in creating good content.
Here are some tips for creating good content – be it a blog post / a podcast / a video:
- Be objective.
- Keep it short & to the point.
- Stay on course.
- Narrate stories.
- Use humour.
- Engage audience. Connect with them.
- Be human. Some errors are fine. In fact, they are actually needed.
- Deliver tons of value.
- Give a reward to the audience at the end, for reading, listening or watching.
- Ask for feedback.
#b2b #b2c #sales #content #storytelling
If your LinkedIn invites are not getting accepted:
You can thank me later.
Hi first name last name,
I saw your recent post on “xyz”. It’s inspiring. I strongly feel that it points me in the right direction.
Please accept my invite. I promise, I will not “sell” you anything ever. Instead, I will get sold. I am already. 🙂
Stay Safe & Rock always,
Char limit: 300
Sometimes, it may be better to send out the invite without a note. It may be accepted. You are the best judge on whether to send an invite or simply follow someone & in case you choose to send an invite, whether to send the invite with a note or not.
#linkedin #invite #network #b2b #sales
The latest in this list is Bigbasket. They got bought over by Tata.
Last month, Urban Ladder was bought over by Reliance.
Slack was bought by Salesforce for $ 27.7 Bn.
Slideshare was bought long time ago by LinkedIn.
And, LinkedIn was then bought over by Microsoft.
“Taxi For Sure” was acquired long ago by OLA.
Maybe, I have an eye / taste for good products & services.
I am in the wrong trade, I guess.
Maybe, I should become an Investor / #Mergers & #Acquisitions Consultant.
A senior friend was working with an Indian CRM product company.
He quit that company & joined Siebel.
Then, Oracle bought Siebel.
He quit Siebel & joined Agile Software.
Oracle then bought Agile Software. What? Yes, they did!
I think Oracle was following him wherever he went. 🙂
He should have become the Head of Acquisitions at Oracle.
Because, he had an eye for excellence. And he was riding the wave.
What #apps are you using?
Your favourite apps like Instagram, Whatsapp were acquired by Facebook long ago.
There is talk of #SuperApp doing the rounds.
Choose your apps wisely.
Don’t put all your eggs in one basket. Unless, your name is Tata.
#b2c #story #brands #marketshare
I am sure you have heard/used some of these #Unicorns [those with a minimum $ 1 billion valuation]:
- Ginkgo Bioworks
- mbx Systems
- The Athletic
- Equipment Share
You can build one too!!
#unicorns #onebillion #startups #usd1billion