Account-Based Marketing (ABM) is a marketing strategy that has been gaining a lot of traction in the B2B sales world over the past few years. It is a highly-targeted approach…
Empathy is the ability to understand and share the feelings of others. In sales and marketing, empathy is essential. When you put yourself in your customer's shoes, you can understand…
As a salesperson, mastering effective sales techniques is essential to achieve success in the industry. Here are the top 10 sales techniques that every salesperson needs to know: Build Relationships:…
In this blog post, let us take a look at how to earn the trust of customers. Before that, why is earning trust important? Customers buy only from people or…
Personalization is the practice of tailoring marketing efforts to an individual's unique interests, preferences, and behaviors. It's a powerful way to connect with customers and drive sales. Here are some…
Contact Management: The ability to store and organize customer data, including contact information, communication history, and interactions. Lead Management: The ability to track leads and their progress through the sales…
Selling on LinkedIn is no different from selling offline. We still have to build trust. Image by rawpixel.com on Freepik Finding out who is the decision maker or who heads…
Some thoughts, on Sales, Customer relationships, and Business in general: 1. One size doesn’t fit all. 2. Everyone needs to "eat" [read it as "buy"]. 3. They may need supplies…