That was Year 1996. I had just then started selling to Corporate. Until then, I was selling to entrepreneurs and small businesses. Selling to corporate called for lot more skills…
Looking at me sending proposals or some documents to customers all the time, my son, who was 5 years old then, came up with his own imagination. He used to…
You must have read the news, I am sure. Apple became the first $ 1 Trillion company in terms of market valuation in August this year, followed by Amazon, the…
I met an Interior Designer and asked him what are his marketing strategies to attract new business. He & his team take up the interior designing of apartments, villas &…
I love surprises at the Dining table. Who doesn't? My wife treated me to something called as Cabbage Roll recently. Heard it for the first time in life. Ingredients: Cabbage…
Have you ever asked your best customers why they bought from you. This is essential to position your product or service. Some of the reasons why customers buy what they…
Lead Generation and Prospecting are two very important activities for any Organization. These can make or break an Enterprise. In some Organizations, it is the Marketing team that does the…