Web Analytics

The Power of Web Analytics

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A Hotjar Journey to Data-Driven Marketing Excellence In the landscape of digital marketing, understanding user behavior is the key to crafting strategies that resonate with your audience. That’s where the power of web analytics comes into play, and with the revolutionary Hotjar tool, mastering it has never been more accessible. What is Web Analytics, and … Read more

Web Analytics & Data Driven Marketing

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Web analytics is the process of analyzing the behaviour of website visitors. The effective use of Web analytics enables a business to attract more visitors, improve the experience of Website visitors, retain or attract new customers and increase the dollar volume each customer spends. It is not sufficient if you just track only open rates … Read more

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