Entrepreneurship & value creation are two things that help you live your life to the fullest. It is nothing but pure magic. If you deliver value and if some people…
Whether you are in the consulting space or not, you need to have tools in your arsenal if you are planning to signup a large number of clients for your…
Success mantras are the principles that help us grow and succeed in our life, career & business. These success mantras are the ones that I learned in my entrepreneurial venture.…
Years ago, Ponds Talcum Powder was selling in huge quantities in Namakkal/Salem area in Tamilnadu. It was unusual. So, they set out to find the reason for this. You will…
Known Universe. In Marketing/Sales, it simply refers to a database of companies. When you start building your list, you normally start off with this database. Let's call them suspects. Next,…
Photo by Chris Curry on Unsplash "The happiest people don't have the best of everything, they just make the best of everything." - Anonymous."Don’t grieve. Anything you lose comes round in another form."…
How many times have we seen 'just out of college' kids carrying some books, stopping you on the pathway or door-knocking and saying: "This is not for Sale. This is…
I remember the time I met "Countrywide Financial" in Chennai for a software solution for their loan processing team. The interaction, the experience, and the subsequent proposal that the Projects…