“Mastering the Art of Cold Calling: Strategies for Success” is an effort to help Sales Professionals appreciate the benefits of Cold Calling and master the art of cold calling. Introduction: Cold calling, though often met with apprehension, remains an effective tool for generating leads and driving sales. In this blog post, we will explore valuable … Read more
“Good Morning, Sir! My name is Kannan & I am calling from XYZ company. And this is regarding the Business Intelligence Solutions we offer. Is this a good time to talk?” That was my cold-calling script many years ago. Nothing wrong with it. But times have changed. Instead of talking about your Product/Service, you need … Read more
There used to be light rain almost every day in the afternoons in Singapore. The already clean roads get washed up yet again. Smell of the earth would be evident all around. It makes you feel energetic and more productive. One such afternoon, I was learning how to hold the chop sticks. From one of … Read more
May be because his kids are watching it all the time, it got etched on to the screen. Though my friend joked, it can be true as well. I have seen this happening in Windows desktop computers. Even when the system is shut down and the monitor is off, you can see a dim windows … Read more
Marketing department in an organization uses 4P [Product, Price, Promotion, Place] to plan and execute its marketing strategies. And its aim is to create a market for their company’s products and services, if it is a new product or a service. If it is not a new product / service, then their aim is to … Read more