Marketing

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Create Content else Curate Content!!

Today Customers are better informed than the Sales people themselves. They do all the homework before calling you for a discussion. Content is King, as they say. And Marketing is the new Sales. Though it can never replace Sales, Digital Marketing & Inbound marketing is a given. And businesses need to invest in it. So, [...]

America, August, Apple, Amazon – A’s & the Aces!

You must have read the news, I am sure. Apple became the first $ 1 Trillion company in terms of market valuation in August this year, followed by Amazon, the second $ 1 Trillion company. What makes Apple & Amazon tick? One thing I am sure, they are focused on Customer Experience & making lives [...]

Starbucks offers Crypto Coffee & a lesson in Customer Experience!

Soon customers will be able to pay for their Coffee using Bitcoin or a fraction of that, of-course. It's official. Starbucks is teaming up with Microsoft and New York Stock Exchange to let customers pay using their bitcoins to buy the items in stores. CNN Reported this hot news just now. What it tells us [...]

Cabbage Roll, a packaged solution!

I love surprises at the Dining table. Who doesn't? My wife treated me to something called as Cabbage Roll recently. Heard it for the first time in life. Ingredients: Cabbage [Red or Green], Chickpeas [Channa dal], Garlic, Pepper, Tomato, Coriander leaves, Small Onions, Carrots, Walnuts, Cucumber seeds. Soak Chickpeas overnight, keep it for sprouting for [...]

By |August 3rd, 2018|Inspiration, Marketing, Sales|0 Comments