Kannan_Kasi

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About Kannan_Kasi

Kannan Kasi is an Entrepreneur with extensive experience in Sales & Marketing, CRM [Customer Relationship Management], Customer Analytics, Social Media and Digital Marketing. He has thorough knowledge in his domain, has attention to detail & an indomitable spirit to succeed.

Freedom from Fear!

If we think deeply on what's stopping us from realizing our goals, it is nothing but FEAR. Fear stops us from realizing our true potential. But fear can be good as well. It can help us address problems early and solve them. Sometimes even before we encounter them. But solving problems before we encounter is [...]

By |August 15th, 2018|Risk taking, Sales, Sales Motivation, Success Tips|0 Comments

Two Peas in a Pod!

That's exactly how you and your customer should look like. The phrase "Two Peas in a Pod!" means "Two people who are very similar, typically in interests, dispositions, or beliefs". They say opposites attract each other. But that's not true in Sales! At least. Customers do business with people whom they like. They find excuses, [...]

By |August 12th, 2018|Sales, Sales Motivation, Social Selling|0 Comments

What Problems do you Solve?

Whether you are an Individual or a Business, in 2 short sentences you need to communicate what you are doing & what problems you are solving. Let's take my case as an example before we deconstruct this. "I sell CRM Software. I help companies get back their focus on customers, increase Sales and meet Quota." [...]

By |August 9th, 2018|Sales, Sales Pitch|0 Comments

Starbucks offers Crypto Coffee & a lesson in Customer Experience!

Soon customers will be able to pay for their Coffee using Bitcoin or a fraction of that, of-course. It's official. Starbucks is teaming up with Microsoft and New York Stock Exchange to let customers pay using their bitcoins to buy the items in stores. CNN Reported this hot news just now. What it tells us [...]

Cabbage Roll, a packaged solution!

I love surprises at the Dining table. Who doesn't? My wife treated me to something called as Cabbage Roll recently. Heard it for the first time in life. Ingredients: Cabbage [Red or Green], Chickpeas [Channa dal], Garlic, Pepper, Tomato, Coriander leaves, Small Onions, Carrots, Walnuts, Cucumber seeds. Soak Chickpeas overnight, keep it for sprouting for [...]

By |August 3rd, 2018|Inspiration, Marketing, Sales|0 Comments

Einstein asked for a bigger Dustbin!

That was a time when he was deported out of Germany and got asylum in the US. He was taken to a new research centre allocated to him in Princeton. They asked him if he liked the research centre. Is there any facility that is missing, they asked. He told them that the dust bin kept [...]

By |August 1st, 2018|Inspiration, Motivational, Success Tips|0 Comments

“Pogo TV is visible even when the TV is off” says my friend!

May be because his kids are watching it all the time, it got etched on to the screen. Though my friend joked, it can be true as well. I have seen this happening in Windows desktop computers. Even when the system is shut down and the monitor is off, you can see a dim windows [...]

Are you in the top of the mind recall?

What comes to your mind when you think of a particular category of Product or Service? That is called as the top of the mind recall. Brands slog it out in the market to achieve this. 50% of the sale is done already. The consumer has already made up her mind. To go with Amazon [...]

What helped me win deals & what didn’t?

It has been a roller coaster ride for me in the school of entrepreneurship. Once you become an entrepreneur, nobody tells you what to do and what not to do. You are the boss. And the buck stops at your table. Well, choosing to have a mentor is definitely a good option. Even if you [...]

What inspires me?

Bold ideas, empowering people, democratising the opportunities for everyone, having no biases, making everyone achieve are some of the things that inspire me. Working against odds gives me the adrenaline rush and pumps blood into my nerves. What seems impossible suddenly becomes possible. When someone says "you can't do it", I am inspired. That's when [...]

By |July 23rd, 2018|Sales, Sales Motivation, Success Tips|0 Comments