Kannan_Kasi

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About Kannan_Kasi

Kannan Kasi is an Entrepreneur with extensive experience in Sales & Marketing, CRM [Customer Relationship Management], Customer Analytics, Social Media and Digital Marketing. He has thorough knowledge in his domain, has attention to detail & an indomitable spirit to succeed.

Sales is not a sprint but a marathon!!

I happened to watch a portion of a documentary on marathon running. What I learnt is that it calls for more preparation than what is required for a sprint. Endurance is key for a marathon. While speed and agility are important for a Sprint, one should save energy and stay in the game at a [...]

What should your dashboard show?

Dashboards have been in use for more than two decades now. Initially, it was available only for the CXOs to stay up to date on their teams' performance and targets. But it is now important for each one of us to use a dashboard to stay focused and reach our goals. Let us take a [...]

By |September 17th, 2018|CRM, Customer Focus, Sales|0 Comments

VC 101 – A Primer on Seeking Funds for your Business!

For the Budding Entrepreneurs out there: In any Industry there are both Good and Not So Good Players. And Funding Companies/Investors/VCs Community are not an exception. You should know to separate the wheat from the chaff. I am saying this from my own recent personal experience. Ideas are Important. Without ideas, money can get nowhere. [...]

By |September 9th, 2018|Seed Funding, Startup Consulting, Venture Capitalists|0 Comments

America, August, Apple, Amazon – A’s & the Aces!

You must have read the news, I am sure. Apple became the first $ 1 Trillion company in terms of market valuation in August this year, followed by Amazon, the second $ 1 Trillion company. What makes Apple & Amazon tick? One thing I am sure, they are focused on Customer Experience & making lives [...]

An Interior Designer reveals his secret!

I asked him how me manages his customer data, in the hope that I will generate interest for a CRM. He is my friend. And it was a casual conversation. He laughed & said "we don't have too much data to manage". What he said after that makes sense. He said that he & his [...]

Big Potatoes rise to the Top on a rough road!

American football player Knute Rockne said this: “When the going gets tough, the tough get going.” When floods or Tsunamis cause a havoc, we have seen people rising to the occasion and providing help. What about the people who are affected? What do we learn from them? We will get to that in a bit. [...]

By |August 30th, 2018|Inspiration, Risk taking, Sales, Success Tips|0 Comments

Where do you get ideas, ask my friends!

It makes me think. Where do I really get ideas to write? It's a beautiful rainy day. Sitting by the side of the window in our beautiful office, my thoughts are flowing and my fingers are typing them as they flow. It's 10 past 6 in the evening. Except for the occasional interruptions I have [...]

Great Conversations start with empathy

All of us humans have a basic need to be understood. What we stand for, why we do what we do, where are we going & what gives us satisfaction. This is the core of all human beings. Let us think for a moment when was the last time we had a great conversation with [...]

By |August 27th, 2018|Inspiration, Sales, Sales Motivation, Sales Process|0 Comments

Which part of your Life you enjoy the most?

Let's be honest. What causes Stress? Or what makes you feel energized and rejuvenated? What makes you feel great? What makes you feel stronger as an Individual? In short, what gives you happiness? For most of us, it is not the WORK that is enjoyable or one that gives happiness. Reality. So, where's the problem? [...]

By |August 18th, 2018|Sales, Sales Motivation|0 Comments

Looking for Business Analysts!

Business Analyst Qualification:   Computer Science Engineer with 2 years of Experience or less. Passionate, keen to learn, ready to work in a challenging, dynamic, fluid & chaotic environment. EXPERT in EXCEL – Pivot Tables, Look up, Macros etc. Writing basic SQL queries [need not be a SQL Ninja but we will love you, if [...]

By |August 16th, 2018|Business Analyst, Job|0 Comments